Copywriting

The Must Have Box

While at Popsugar, I had the honor of being the copywriter for the brand’s subscription box, The Must Have Box. I wrote the pamphlet, email, and text marketing copy highlighting the exciting products in each box.

Email Marketing Copy

Pamphlet Copy: Summer 2018 Box

Beauty by Popsugar Be The Boss Lip Gloss in Time After Time

We asked our readers what they wanted from a beauty line and we created products based on that! One of our signature products is a tinted, nonstick, high-power lip gloss. This buildable colored gloss is high shine without ever feeling tacky. It nourishes your pout with shea butter, soybean oil and vitamins E and C. It's also made without all the harmful ingredients you hate like paragons, mineral oil and more.

SUGGESTED RETAIL: $18 || beautybypopsugar.com

Eberjey Wrap Robe

Wrap yourself in a pretty pink robe that's perfect for a DIY spa day or lazy weekend. The ultra-soft jersey feels luxurious and will keep you cool and comfortable.

SUGGESTED RETAIL: $88 | eberjey.com

Sunday Riley C.E.O. Rapid Flash Brightening Serum

Unveil a brighter complexion thanks to this vitamin C-packed serum. The superior formula contains ingredients like antioxidants and phytosterols to reveal brighter, clearer and less irritated skin.

SUGGESTED RETAIL: $85 | sundayriley.com '

Lele Sadoughi Circle Garland Earrings

Punch up your everyday uniform or embellish your most stylish outfit with these colorful statement earrings. Inspired by confetti and streamers, these on-trend earrings will instantly brighten your look. The natural stone material of the earrings guarantees that no two are alike, making each one uniquely your own.

SUGGESTED RETAIL: $98 | lelesadoughi.com

 Sphynx 3-IN-1 Portable Razor

Never miss a spot again! The Sphinx razor includes a water spray bottle, shea butter shave bar and two razor blades, making it the perfect multiuser product to take on the go. Throw it in your gym bag for a quick post-workout shave or use it to pack light while you travel.

SUGGESTED RETAIL: $14.99 | shopsphynx.com

Mela Artisans Concha Round Box

We partnered with Mela Artisans to produce this unique mother-of-pearl vanity box. Created by a group of artisans Sambhal, India, Mela Artisans aims to help preserve the age-old craftsmanship and artisanal integrity of their handmade products. A portion of its earned revenue helps preserve traditions by building relationships and uplifting their community.

SUGGESTED RETAIL: $60 | melaartisans.com

Ahmad Tea of London Fruit & Herb Selection

Kick back and relax with this collection of fruit-and-herbal tea. The selection of tea bags comes in four varieties and is caffeine-free and completely natural so you can rest easy. Pick from Peppermint and Lemon, Chamomile and Lemongrass, Detox or Lemon and Ginger to suit your mood.

SUGGESTED RETAIL: $4.50 | ahmadteausa.com

Mrs. Meyer's Lemon Verbena Bar Soap

This vegetable-based soap produces a creamy lather you'll love with hydrating olive oil. You'll enjoy it so much that you'll want to use this product from head to toe.

SPECIAL EXTRA | mrsmeyers.com

Mrs. Meyer's Lavender Hand Sanitizer

Keep your hands squeaky clean when you're on the go with a fresh-scented hand sanitizer. Spritz a few sprays on each hand to kill 99.9% of common germs.

SPECIAL EXTRA | mrsmeyers.com

Propel Watermelon Powder

These convenient packets of sugar-free, zero-calorie Propel don't just taste great -- they're also perfect for keeping you hydrated. When we sweat, it's important to rehydrate properly. This delicious watermelon flavor will help replenish the fluids and essential electrolytes lost during your workout.

SPECIAL EXTRA | propelwater.com